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Techpocalypse

Techpocalypse

Objective:

  • Create awareness about tech addiction while producing interest for the Center of Mindfulness + promoting the new app.

 

Paramaters:

  • Print Campaign
  • Target Millennials
  • Generate Interest and Awareness
  • Promote App

 

Solution:

  • Visually explore and play on the negative side effects associated with tech addiction.
  • Design 2 negative posters and 1 that depicts the “solution” or “escape”.
  • Escape with the app.

 

 

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